Press Kit

The press release for Endurance 101 is available as a PDF and is also included in a text version below the photos.

The following photos are available in full resolution versions without watermark for print and other use (request useage) in connection with reviews and publicity for Endurance 101 or for the author’s speaking events and E101 clinics.  Please specify whether request is for printed publication requiring full-size CMYK files or for web useage.

Aarene Storms completing a 50-mile ride with her Standardbred mare Fiddle at Bare Bones 2012

Aarene Storms and her Standardbred mare Fiddle at the finish of Renegade Rendevous 2012 – photo: Monica Bretherton

The Blakely Family at the start of the 50-mile ride at Mt. Adams 2012 – photo: Monica Bretherton

Ride Meeting, Mt. Adams 2012 – photo: Monica Bretherton

Mona Thacker at Renegade 2012 – photo: Monica Bretherton

Brent Skill and Jewel at Renegade Rendevous

Kate Mylroie with Chancey and Darlene Anderson with Norm at Renegade Rendevous 2012

All photos © Triangle Ranch Communications/Monica Bretherton

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PRESS RELEASE: FOR IMMEDIATE RELEASE

Want to ride endurance? Read this book!

Triangle Ranch Communications is proud to announce the release of the first book written specifically for beginning endurance riders. Endurance 101: a gentle guide to the sport of long-distance riding is told in a comfortable narrative style with plenty of informative stories and photos.

“This is the manual I wish I’d had when I was a new rider in the sport,” says author Aarene Storms. “I read every book, every magazine article, every listserv and webpage, even the fine print of tack catalogs, and I still made mistakes that I could have avoided with more guidance.”

Storms uses the lessons she has learned in ten plus years of competition and combines them with practical advice from other experienced endurance riders. Endurance 101 enables new endurance riders to make better decisions when choosing a horse and tack, and to make good choices when feeding, conditioning, and competing with a novice endurance horse.

Endurance legend and author Julie Suhr says, “I wish I had this book when I discovered endurance riding!” And Merri Melde, equestrian traveller and correspondent, calls Endurance 101 “the next best thing to a two-legged mentor, unravelling the mysteries of getting you and your horse to the starting line, through your first ride, and through what happens afterwards, always with the goals of caring properly for your horse and having fun.”

Riders seeking a straightforward, easy-to-read book will love Endurance 101’s mix of narrative and practical, step-by-step advice on everything from packing the trailer to keeping their horse sane, sound and safe through the conditioning process. Storm’s enthusiasm for her chosen sport will rapidly infect newcomers, and even experienced riders will be look at their riding and training routines with fresh eyes.

You won’t want to miss taking a ride in the company of Storms while dodging her nemesis, the Bad Idea Fairy, along the trail. Laugh and learn. Endurance 101 is the book you’ve been waiting for.

In the words of endurance powerhouse Dennis Summers, “Read this book, cinch er up tight and get er done!”

Author Information: An advocate for Junior riders, equestrian trails, and novice endurance horse and rider teams, Aarene Storms has published numerous articles in Endurance News and other equestrian sport publications. She has completed more than 2000 AERC miles on several horses, and currently competes on a tall, opinionated Standardbred mare called Fiddle. Her adventures in the saddle and on the ground are documented with tongue firmly in cheek at the Haiku Farm blog.

Photographer: Storms recruited a fellow blogger and rider Monica Bretherton and her stockpile of photos to help bring endurance riding to life. From post-ride grins to the intricate details of endurance tack and ride rituals, the images help to draw the reader into the world of long-distance riding.

Publication Information: Anticipated release date for the ebook edition is October 31, 2012, to be available from Amazon.com and other e-book retailers at the price of $9.99. A print edition to follow shortly thereafter, price to be announced.

Contact Information: For further information about the book or for full-resolution press photographs, please contact the publisher at Triangle Ranch Communications. Author Aarene Storms can be found at the book’s Facebook page (http://www.facebook.com/Endurance101) to answer readers’ questions.

Aarene Storms is available for speaking engagements and Endurance 101 clinics – contact her.